For more than 15 years, we have empowered brands to bring their purpose to life. We are branding specialists focused on naming, visual identity, and packaging. We believe that brands that manifest their purpose generate authentic experiences, build lasting bonds, deliver real business returns, and inspire the world.

Lucas Baldissera
“I have always enjoyed deciphering the real needs and expectations people have regarding design during business meetings. I believe the value of ENTRE’s work begins at this very point: through attentive listening and a careful reading of every demand. This allows us to build conceptually creative and technically effective solutions from the very start of the process.

I am the Founder and Director of ENTRE, a Graphic Designer graduated from UNIVILLE (University of the Region of Joinville), a Marketing Specialist from FAE Business School, and a photography enthusiast. I furthered my professional training with a course at IED – Istituto Europeo di Design in Milan, Italy. My experience also includes technical visits during Brazilian missions to Silicon Valley, Hamburg, San Francisco Design Week, and Munich Design Week.”

Jenifer Preuss
“Visual arts are the foundation of my creativity and inspiration—the bedrock for the concepts I apply to every design project. As a co-founder of ENTRE, my goal is always to surprise, creating solutions that integrate artistic intent with a strategic business perspective.

I hold a degree in Graphic Design from UNIVILLE (University of the Region of Joinville), a specialization in Brand Planning and Communication from Redhook School, and a postgraduate degree in Packaging Design and Production from the Federal University of Paraná (UFPR).”

ENTRE was founded in 2009, but its journey began long before that. Our experiences in the university’s graphic design office served as our great laboratory, where we validated our capacity to manage complex projects from end to end. This was the fuel that drove us to found our own studio.

2005

First award won for the CEREST Joinville/SC brand design, as university students representing the UNIVILLE Design Department.

2009

Founding of ENTRE.

2010

ENTRE selected for a business acceleration program.

Winning of the first national award.

2017

Adoption of a fully remote work model.

Featured on the cover of a industry magazine for the first time.

2018

Winning of the first international award.

2024

15th Anniversary celebration.

We take pride in our proprietary methodology, refined over more than 15 years. Immerse, Manifest, and Inspire are the stages that guide every project, balancing technical expertise with creative sensitivity, while relying on flexible collaboration with clients and partners.

IMMERSE We dive deep into the brand’s universe alongside the client to understand and diagnose the business, analyze competitors, identify relevant trends, and most importantly: understand project expectations.

MANIFEST We transform diagnostics into design solutions. In this phase, our creative vision crafts every detail of the brand’s manifestation, translating its purpose in a surprising and intelligent way.

INSPIRE The final delivery sees the brand coming to life to claim its place in the market—creating real connections, driving business returns, and inspiring the world.

branding

Brand Audit

Pillars & Purpose

Purpose Translation

Naming (Company, Product, or Service)
Brand Design / Visual Identity
Visual Language

Brand Manifestations

Packaging
Print Collateral
Storefront Design / Retail Facade
Digital Identity (Web & Social Media)

naming

Naming Development

For Companies
For Product Lines
For Services
For Personal Brands / Authorial Projects

packaging

Strategic Design

Point of Sale (POS) Analysis
Trend Research
Cost Optimization
Packaging Adaptation for Export

Structural Design

Graphic Design

AWARDS

2020 – Distinction at LATAMPACK: A Latin American award organized by the Spanish institution Veredictas, recognizing the best in packaging design.

2019 – Bronze in the Naming Category at the Brasil Design Award: One of the most prestigious design awards in Brazil.

2019 – Shortlisted in the Naming Category at the Brasil Design Award: One of the most prestigious design awards in Brazil.

2019 – Gold at WOLDA (Worldwide Logo Design Award): Awarded for the “Youmma” brand design. WOLDA is a competition dedicated to honoring the world’s best brands.

2019 – Winner at Hiiibrand Awards: We were the only Brazilian agency to win this global competition held in China.

2018 – Distinction in the Illustration Category at the CLAP Awards: International Industrial and Graphic Design Award for Ibero-America.

2018 – Silver at the 8th WOLDA: A competition dedicated to honoring the world’s best brands.

2018 – Award of Excellence at the 8th WOLDA: A competition dedicated to honoring the world’s best brands.

2017 – 2nd Place in Packaging Design at the D.Catarina Award: The most prestigious design award in the state of Santa Catarina.

2017 – Finalists at the D.Catarina Award.

2014 – 1st Place at the ABRE Award: The most important packaging design award in Brazil.

2010 – 1st Place at the ABRE Award: The most important packaging design award in Brazil.


JURY DUTY & SPEAKING ENGAGEMENTS

2022 – GAMPI DESIGN

2019 – Lecture: “Branding – Brand positioning as a communication differentiator with the consumer.”

2019 – Workshop: “Packaging Development,” taught to undergraduate Design students at Unoesc (Videira/SC).

2019 – Lecture: “Packaging Development,” presented to undergraduate Design students at Unoesc (Videira/SC).

2019 – Committee Member: Board member for the Professional Master’s in Design Qualifying Exam at UNIVILLE (University of the Region of Joinville).

2018 – Committee Member: Board member for the Professional Master’s in Design Qualifying Exam at UNIVILLE.

2018 – Talk: “How can potential international clients find your company?” for companies participating in PEIEX (Export Qualification Program) – Joinville Region, at the Commercial Association of Guaramirim.

2018 – Webinar: “Product and Process Innovation: Packaging adaptation for export.”

2018 – Talk: “Thinking and Acting with Creativity” at Innovation Week, Sebrae (Joinville).

2018 – Talk: “Thinking and Acting with Creativity” at AJORPEME (Joinville).

2018 – Talk: “Thinking and Acting through Design” at the Business Meeting, Sebrae (Joinville).

2017 – Lecture: “Strategy and Innovation: Design applied at ENTRE Gestão & Design,” for Design students at Unoesc (Xanxerê/SC).

2017 – Lecture: “Portfolio Strategy,” for Design students at IESB University Center (Brasília/DF).

2015 – Presentation: “Brazil Design Mission – Silicon Valley 2015,” for Design students at Univille (Joinville).

2015 – Roundtable Discussion: “Technical-Scientific Knowledge and Design,” promoted by the Graduate Program in Design at UNIVILLE.

2012 – Talk: “Talking a bit about Design” – UNOESC (Xanxerê Campus).


PUBLICATIONS & MEDIA FEATURES

2024 – APEX Brasil Podcast: Guest appearance.

2023 – INOVA SEBRAE Interview: Featured in the INOVA SEBRAE program discussing “Packaging Innovation,” an initiative by Sebrae Santa Catarina.

2017 – PACK Magazine – Issue 222: Cover feature and publication of the “Natural Babies” packaging design project in the article titled “Digital printing transforms the packaging market.”

2016 – Design and Design: The “FRUTALLO” project was published on the specialized website Design and Design, recognized as a global design highlight of the day.

2014 – Brasil Econômico Newspaper: Featured in the article “Great expansion in advertising and Design” within the Micro and Small Enterprises Special Report.

2013 – Academic Paper: “An Experience of Interface Design Applied on Design Management” – Presented at the 13th USIHC Congress.

2013 – Academic Paper: “Interface design, interaction design, user experience” – Presented at the 13th USIHC Congress.

2012 – Academic Paper: “Definition of a Management Model for a Design Packaging Office.”